Details carefully orchestrated effort to improve the quality
The Sixth China Fair will be soft on June 18 this year, held in Dalian, China's software industry as the most influential exhibition brands, its more prominent features of international, more and more strong potential market demand, increasingly The more significant information exchange and project docking results, making the leading software and service outsourcing industry in China across the exhibition platform for rapid development of super-zoom, the Chinese soft-Fair for the software industry in China to speed up the development of information technology to enhance the level of our country, to promote the international software industry, exchanges and cooperation, playing an increasingly important role.
Recently, soft at the intersection of this year's preparations, made a special trip interviewed sixth Soft Fair Organizing Committee Office, Dalian Bureau of Information Industry Bureau of the Yangtze River pro-Yu.
Jiang pro-Yu told this reporter that continuously hold five of the Chinese soft-Fair, the exhibition's overall size, content and professionalism, effectiveness and other elements already have a world-class brand exhibition level, the industry has won widespread acclaim and high market acceptance.
The Sixth China Soft Fair closely pulse industry, close to the actual industry, launched the "Software: leading the digital convergence," the distinctive theme of the show, its purpose is to promote the integration of information technology and industrialization to provide an authoritative international dialogue platform to explore the possible expansion of application software and information technology market a new development model and way. This is the intersection of its own soft carrying China's historical responsibility is towards the high-end brand of Chinese Soft Fair exhibition in a self-innovation and breakthroughs.
Pro-Jiang Yu said China's soft intersection with the previous year, compared to a prominent change is that the show even more rich content, the show features more perfect, the show is more sophisticated products. Its main features are:
- Strengthen the docking areas, the pursuit of practical results. This year's event will highlight high customer focus, involvement of high content of exhibitions and conferences. Both exhibitions, or forum, will be more to butt sex, communication, interaction, model of a strong run. The operation of the show the way, will attempt to explore the membership, the club system in the form, strengthen customer relationships and tightness, and to take the industry to carry out some daily activities and exchange of information exchange, will show the docking services often do.
- In line with the high-end meetings, improve operational level. Summer Davos forum will draw, CeBIT and other high-end international conference on the successful experience of its effective organizational forms and means used in the sixth soft intersection, improve the quality and effectiveness of the exhibition. Most of the meetings this year's show will focus on the activities of the conference area at the exhibition venues, exhibition activities, enhance the integrity and concentration, to facilitate view of merchants and professional development of participants and media coverage of participants to avoid a large number of streaming viewers. Meanwhile, the background of board meetings, exhibition guides board to integrate graphic design show, unified identity, pattern, color, enhance brand awareness and penetration, reflecting the show and overall co-ordination. Exhibition organized by topic forums, international conferences will be used by the interactive, conversational form of the meeting, subject to clear and extend the ease of exchange effects, so this exhibition presents a completely new look and content.
- To develop commercial space, abundant means to do would be. With the exhibition to enhance brand value, more and more domestic and foreign enterprises and organizations concerned about the soft-start intersection, and offered cooperation. In addition to this year's exhibition focused on the main theme of the Forum and several forums, most of the sub-forums and industry conferences, are undertaken in collaboration with the way show business operation of the development of the widening channel. At the same time, strengthen the exhibition as a whole package of resources and business development efforts, rich exhibition marketing.
- To develop exhibition ideas, raise the level of exhibition. This year's event in the process of preparation, the Organizing Committee the previous show, "stressed the exhibition" The focus changed to "increase the variety of forms of participation." Overseas institutions and their customers for launch three kinds of modes of cooperation: First, organizations are interested in conditions exhibiting companies, direct display of products; two meetings with the organizing committee co-organized activities, so that a direct exchange of Chinese and foreign enterprises the opportunity to docking; 3 Study Tour to participate in the organization of exhibition-related activities, with platform for business. Since taking into full account the participation of different types of customers to participate in psychological and costs, three kinds of modes of cooperation, got a positive feedback from international partners. This exhibition of international participation is expected to be improved significantly.
- Improve event quality and to create excellent products. Since the last exhibition, the exhibition organizers focus on improving the quality, try to launch industry product development consulting reports show, the first "China Software Innovation Report" released by the various aspects of attention and praise. This show will continue to introduce this year's "China Software Innovation Report" also released "China IT Outsourcing Competitiveness Survey White Paper", "China Software Industry Investment Value Report."
Those close to the actual development of the exhibition industry products, will not only play an important role in leading the industry, will also open up the future market development show a broad space for development.
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